UX/UI Design

Paragon Brand Strategy & Web Redesign

When you grow up from being a generalist design agency to a specialist and want to grow online engagement in those niches by 200%, you need more than an overhaul of your website. This is why I redid the brand strategy, website design, AND content marketing.

Stakeholder & User Interviews, Personas, UX Audit, Information Architecture, Wireframes, Prototypes, Design System, Content Marketing strategy & creation

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seda website on multiple devices

Directing the Design of a Social Connection App

 Instead of getting caught up in likes and scrolls, PanPalz is all about creating a space for real connections. I’m giving guidance to the UX/UI team liasing with Product, Research, and Development teams.

UX Audit, User flows, Design System Management

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Redesigning the Online Face of Regional Growth

How do you contribute to attracting over $7B in regional investment to coastal Georgia? By upgrading the user experience for site selectors, businesses, and those in charge of serving them through a responsive, WCAG-compliant website.

Stakeholder & User Interviews, Personas, UX Audit, Information Architecture, Wireframes, Prototypes, Design System

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seda website on multiple devices
seda website on multiple devices

Designing an App for Weary Parents

If you have a child under 12, then you understand the need for an easier way to keep your kid’s medical records organized. That’s why I researched and designed the UX for Carefile.

User Interviews, Personas, UX Audit, Information Architecture, Wireframes, Prototypes, Design System

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Redesigning Savannah’s portal to Hollywood

If you want to attract more films to your region and boost your traffic by 1000% you’re gonna need a better website. That’s why I led the redesign of the most important marketing tool for the Savannah film community.

Stakeholder & User Interviews, Personas, UX Audit, Information Architecture, Wireframes, Prototypes, Design System

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seda website on multiple devices

“Andrew’s cognitive insights have an obvious impact on his design work, displayed in the quality of the product he delivers to his clients: Rich creativity and innovation, deep design message and language, and the ability to help clients achieve a final product that best serves the goals – and even hidden aspirations – that they desire to communicate to their larger audience.”

Frank W. Spencer IV
Founder & Principal at TFSX

“Drew is one of the most talented designers I’ve worked with in Savannah. He has been our “go-to” guy for almost all of The Creative Coast Alliance’s print and design work and we continue to go back for more. A partner at Paragon Design Group, his company has come through in the clutch too many times to count!”

Fitz Haile
Data & Analytics Consultant

My UX/UI Skills in a Nutshell

UI/UX design skillset