How did I* help get legislation passed in the Canadian parliament?

Working for WorldVision’s team on the No Child for Sale campaign, I visualized the stark reality of millions of children around the world using simple illustrations, data visualizations, and animation. The campaign was successful in getting Bill S-211 “The Fighting Against Forced Labour and Child Labour in Supply Chains Act” passed in 2021.

*Of course, all the petition signing for hundreds of thousands of people, lobbying by WorldVision, and advocacy work by the Property Brothers probably helped too.

The Toolkit:

  • Data Visualization
  • Illustration
  • Motion Design
a montage of social media posts by Worldvision

The existing social media campaign already had a visual language I would need to match.
a collage of written documents

It always starts with data, sourced from original research and secondary sources
color swatches
a row of character designs
The choice of character design and colors were meant to abstract, and universalise the depictions of children in the peice.